Bars, restaurants, cafes and hospitality venues: find the neighbourhood with the right income level and little competition, work out how many people you reach and assess the potential of the venues you already have.
In hospitality, opening on the wrong street is costly. POINOVA shows you the income, demand and competition of each neighbourhood before you sign.
Use isochrones to calculate the population within a 5- or 10-minute walk of your venue.
See how many venues like yours are nearby and find where there is still room.
Income and profile of the area to see whether your average spend and concept match the audience.
You compare neighbourhoods by income, demand and competition, and open knowing what conditions each one has.
You're looking for a space for a specialty coffee shop and can't decide between three neighbourhoods. With POINOVA you compare the average income and profile of each area using official data and see where the customers who match your prices live. You go with the neighbourhood whose demand fits your menu.
Before signing the lease, you want to know how many people you really reach. You draw the catchment area 5 and 10 minutes' walk from the door and POINOVA counts the population living inside. That way you rule out venues that look good on the map but have little audience around them.
A neighbourhood with lots of foot traffic may already be packed with bars and restaurants like yours. POINOVA shows you the hospitality venues operating nearby and, where we know their cuisine, how many there are of each type. With that, you pick an area with demand but where there's still room for your concept.
Measure population, income and competition by cuisine before you sign the lease.
The NovaScore measures from 0 to 100 what conditions each area brings together for your type of restaurant.
See how many restaurants already operate in the area and, where we know their cuisine, how many are Italian, Asian or tapas. That way you can tell if the neighbourhood is saturated for your menu.
One heatmap shades each area by income, age or population density, and another shows you where restaurants cluster.
Put the spaces you're considering side by side with the same yardstick and pick the one with the best conditions, not the one you like most.
Draw your first area for free and see how many people live inside it. No card needed.
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