Optimise your network of branches and service points: discover where to reinforce, where to open and which areas hold the most potential, applying the same criteria across the whole network.
Managing many branches by gut feeling is expensive. Here's where POINOVA helps.
Score any area by its population and potential, with objective criteria.
Analyse the areas where you already operate and prioritise where to reinforce or resize.
Demographic profile of each area to tailor your offer and messaging.
Place branches, ATMs and sales teams where there is the most business potential, with a single criterion for the whole network.
Before opening or closing a location, the NovaScore rates each area's conditions from 0 to 100 for the “Offices & professional services” business type, and you see how many people live around it. That is how you decide where to strengthen the network, where to install a new ATM and which branches to resize.
You split your market into territories balanced by customers, population or area and assign each one to an agent or broker. Every rep works a clear area, with no overlaps.
You filter neighbourhoods by average income or by population density to target mortgage, insurance or savings campaigns. You concentrate your commercial investment in the areas where your product fits best.
Decide where to reinforce, where to open and how to split territory between branches with official data.
The NovaScore rates each area's conditions from 0 to 100 for the “Offices & professional services” business type.
See on the map the bank branches, ATMs and insurers already in each district, wherever our sources record them, and judge whether the area is saturated.
Split the area between branches or agents with balanced loads. Optimised visit routes are on the Advanced plan.
Put several candidate branches side by side with the same yardstick before you decide.
Try it free with an area you know and see who lives there. No card required.
Try for free